What we do
Build. Optimize. Scale.
GTM.P helps SaaS companies build, optimize and scale their GTM & Sales, combining senior strategy with hands-on execution across the revenue motion.
From market strategy and pipeline generation to sales execution, customer expansion and the operating infrastructure behind it.
Strategy + execution, adapted to your stage of growth.
01 · BUILD
Build your GTM
For SaaS companies building the commercial motion from scratch, launching a new product, or entering a new market.
ICP & Positioning · Pipeline Generation · Sales Execution · First Revenue
Outcome: A focused, executable GTM motion built to generate revenue and learn quickly.
02 · OPTIMIZE
Optimize your GTM
For SaaS companies with an existing GTM motion that isn’t performing as well as it should.
Targeting · Pipeline · Sales Execution · Conversion · Retention & Expansion
Outcome: A more efficient GTM engine with fewer constraints between pipeline and revenue.
03 · SCALE
Scale your GTM
For SaaS companies with a working commercial motion that need to support larger customers, markets, teams or revenue targets.
Enterprise Sales · New Markets · Customer Expansion · GTM Infrastructure
Outcome: A GTM organization capable of supporting the company’s next stage of growth.
The GTM capabilities
One revenue engine. Five connected capabilities.
Our engagements can span the entire GTM motion or focus on the specific areas creating the biggest constraint.
MARKET →
Where to play
TARGET →
Who to pursue
GENERATE →
Create qualified pipeline
SELL →
Convert opportunities into revenue
EXPAND →
Retain and grow customers
POWERED BY THE RIGHT OPERATING LAYER
RevOps · Process · Data · Technology · Automation · AI
The right GTM operating stack for your stage of growth, practical for what you need today and designed to evolve as the business scales.
BEYOND THE PLAYBOOK
FROM GTM STRATEGY TO HANDS-ON EXECUTION.
GTM.P can advise the team, build the motion, execute alongside it, or take direct ownership of specific parts of the revenue process.
PIPELINE DEVELOPMENT
Build target accounts, develop outbound motions and create qualified opportunities.
SALES EXECUTION
Run discovery, demos & trials, manage opportunities and move deals through the sales cycle.
ENTERPRISE DEALS
Work directly on complex opportunities, from stakeholder mapping and business cases to negotiation and close.
CUSTOMER EXPANSION
Work with customers after the initial sale to drive adoption, renewals, upsell and cross-sell.
GTM OPERATIONS
Build the processes, CRM, data, tooling, automation and AI infrastructure needed to support execution.
Why GTM.P
Experience across markets, products, and growth stages.
Hands-on experience building, executing and scaling SaaS revenue motions across products, markets and growth stages.
17 YEARS
In SaaS
50+
Companies
5,000+
SaaS Product Demos
6 & 7-FIGURE DEALS
Extensive Complex Deal Experience
GLOBAL
North America · Europe · APAC
150+
SDRs, AEs & CSMs Trained
Who is behind GTM.P
Senior experience. Hands-on execution.
GTM.P is led by Stephane Mathis, a SaaS GTM & Sales operator, entrepreneur and advisor with experience across dozens of technology companies and international markets. Engagements are senior-led and hands-on, keeping strategy and execution close to the people building and selling the product.
How engagements work
Engagements are shaped around the constraint, not a predefined consulting package.
FRACTIONAL
Embedded GTM & Sales leadership and execution without adding a full-time executive.
PROJECT
Focused execution around a specific GTM challenge, opportunity or growth initiative.
ADVISORY
Senior GTM & Sales guidance for founders, executives and revenue teams.
Ready to grow deliberately?
Build the GTM system your next stage needs.
Start with the constraint that matters most, then build the capability to move through it.
LET’S TALK